Reasons You Should Be Advertising
In DIY Boat Owner Magazine & Web site
Readers of DIY Boat Owner Magazine are serious boaters with many owning boats that are over 10 years old and who research, select, buy and install marine products. Your sales message reaches a dedicated, highly focused consumer with an active interest in servicing and upgrading their boat and all its equipment.
DIY is one of few publications avidly saved by its readers for future reference – 90% copy retention; this offers added selling potential.
Both Power and Sail topics are covered; average boat size owned by readers is 30 to 35 feet. 33% of readers own two boats.
58% of readers purchased a product advertised in DIY; and 40% contacted an advertiser in DIY; 66% log on to DIY-Boat.com
DIY is quarterly – offering 3 months of advertising exposure. The digital edition is online 24/7 for subscribers.
Ad insertion in both Print & ONLINE editions are available with web ad linkage to client web site or e-mail address
Digital edition ads can stand out with added audio, video, or flash animation
Web Ad space is available; see the above Media Kit;
Positioning – Your ad can be strategically placed with related editorial for that issue, i.e. Diesel, Electric, Fiberglass, Paint.
